Musée Atelier Audemars Piguet, Le Brassus
Architect: BIG Bjarke Ingels Group
Year: 2020
Location: Le Brassus, Switzerland
Category: Culture / Leisure / Museum
Status: Built
About
The Musée Atelier Audemars Piguet is located within the famous luxury watch manufacturer’s historical complex of workshops and factories. It reflects the innovative spirit of the firm – which has successfully maintained its autonomy as a family enterprise – and is rooted in the culture and nature of La Vallée de Joux. The layout is based on a visitor route that presents the history and process of watchmaking and threads the different parts of the program in a continuous sequence. This strategy is materialized in a half-buried double spiral that is striking yet subtle, functional yet sculptural. In the year 2017, Audemars Piguet commissioned BIG-Bjarke Ingels Group to build a hotel close to the museum, which will open in the summer of 2021.